Are you a global market access lead looking to understand the challenges faced by your UK affiliates? Or do you work at a national level with responsibility for bringing a new health technology to the NHS in England? In July 2024, Global Whispers and NHS Whispers came together, to bring you an overarching view of what it takes to access the NHS with a medtech or pharmaceutical innovation.
We were joined by Dr Faris Al-Ramadani who shared his experience of introducing new technologies to the NHS from both sides of the fence: as a PCN Clinical Director and GP Partner, and as a HealthTech and Venture Capital Consultant.
The NHS in England is complex and ever changing. Recent years have seen the introduction of new structures, new decision-makers and new priorities. If you’ve fallen out of the loop of what’s happening with the NHS, this webinar is here to help.
After de-ciphering some of the new(er) NHS terminologies and structures, we discuss:
- The key steps for introducing a new health technology to the NHS
- Who to speak to, when and where
- What to include in your value proposition to appeal to NHS decision-makers
- How to best meet key stakeholders’ needs
- The challenges of bringing a new technology to the NHS in England
This webinar is for you, if you:
- Work in a global role in an international Medical Devices or Pharmaceutical company and are keen to understand the challenges faced by your UK affiliates
- Are focused on the UK market and are looking to understand more about routes into the NHS
- Are launching in the UK for the first time
We hope this will prompt conversations between global and local teams. We are offering Global and Local teams the opportunity to book a de-brief session, facilitated by our experts, to explore the implications for global / affiliate collaboration and launch. Email info@mtechaccess.co.uk to learn more about this offer.
Listen to the podcast:
This episode is also available as a podcast. Listen below or search ‘Pharma Market Access Insights – from Mtech Access’ on Spotify, Apple Podcasts or Google Podcasts.
About our speaker
Dr Faris Al-Ramadani
Faris is a highly motivated, enthusiastic, innovative Healthcare Leader currently working as an experienced GP, GP Partner and Primary Care Network (PCN) Clinical Director. He also has experience with Clinical Commissioning Groups (CCGs) and Integrated Care Systems.
Faris brings direct experience of implementing and evaluating digital innovations in NHS primary care, delivering improved outcomes for patients, clinicians and healthcare systems. These successes have led to technologies becoming adopted by wider local healthcare systems. Faris is keen to help industry companies translate their benefit into real world gains for patients and the healthcare system alike.
Past NHS Whispers and Global Whispers webinars:
This webinar forms part of our monthly NHS Whispers series, in which we have in-depth, comprehensive conversations with senior colleagues from the NHS. We explore what their immediate priorities are, what they see as the greatest challenges currently faced by the NHS, and how the NHS might respond to these challenges.
Recent webinars in the NHS Whispers series, now available on-demand, include:
- May 2024: ‘NHS primary care panel – the GP Contract and Operational Planning Guidance’, a panel discussion featuring leader from across Primary Care.
- February 2024: ‘How does funding flow in NHSE Regions?’ with guest speaker, Richard Smale (Interim Director of System Co-ordination, NHS England – South West)
- January 2024: ‘NHS policy for 2024/25: strategy and engagement in a world of uncertainty’, a panel discussion featuring leaders from across the NHS
- December 2023: ‘Specialised commissioning in the NHS – how to plan for 2024’ with guest speaker Malcolm Qualie, former Medicines Lead for Specialised Services, NHS England
- November 2023: ‘Integrated care in NHS Wales – what can England learn from its neighbour?’ with guest speaker, Paul Mears, CEO, Cwm Taf Morgannwg University Health Board
- October 2023: ‘Unmet need in NHS primary care – how can industry best support PCN leaders?’ with guest speaker, Dr Farzana Hussain, GP Principal, The Project Surgery
- September 2023: ‘Population health management: a community effort across health and life sciences’ with guest speaker, Dr Mark Davies, Global Chief Health Officer, IBM
This webinar is also part of our Global Whispers series where we explore global market access trends and challenges facing the Pharmaceutical and Medtech industries and offer insights into key launch markets.
Our previous webinars are available on demand:
- March 2024: ‘Market access and reimbursement in Canada – changes at CADTH‘ with guest speaker Don Husereau (Adjunct Professor of Medicine, The University of Ottawa)
- January 2024: ‘Setting your product up for success – commercialisation strategy for the US market’ with guest speaker Janice MacLennan (Pharma and Medtech brand strategist and founder of NMBLR)
- October 2023: ‘Market Access in Italy: Exploring the potential impact of the AIFA reforms’ with guest speaker Prof. Fabrizio Gianfrate (Professor of HEOR and Ex-Payer)
- August 2023: ‘Artificial intelligence (AI) in clinical trials: Implications for evidence synthesis and market access’ with guest speaker George Magrath (CEO, Lexitas)
- July 2023: ‘Market access in the German-speaking markets’ with guest speaker Dr Stefan Walzer (CEO, President & Founder at MArS Market Access & Pricing Strategy GmbH)
- June 2023: ‘Market access for digital therapies and digital medicines’ with guest speaker Shefali Shah (Global VP, Market Value and Commercial Effectiveness – MindMaze)
- May 2023: ‘A global market access journey: What it takes to bring a cannabinoid pharmaceutical to market’ with guest speaker Michael Sassano (CEO – SOMAÍ Pharmaceuticals)
