Iain blends design, technology, and evidence to demonstrate product value. With over 17 years of experience, 15 of which spent within a market access consulting environment, Iain has accumulated a broad set of skills required to champion successful digital projects and pioneer market access solutions. Iain has a background in design as well as development and can lead the initiation of a project and contribute to its successful execution.
Iain is constantly seeking new ways to demonstrate a product value and has experience with bespoke custom projects as well as enterprise-level SaaS products. Example deliverables Iain has contributed to or led include:
- Market assessment Veeva dashboards
- Veeva deployed digital market access tools
- iPad-based budget impact models
- iPad e-detailing tools and clinical detail aids
- Numerous print-based campaigns and leave pieces
- User interface design of numerous market assessment database tools
Iain has a BA (Hons) Cert Ed in Industrial Design and Technology with Education from the University of Loughborough.